With over half a billion blogs on the internet, it would be safe to say that the web is crowded. You’re more likely to trip over a number of websites that write on the same content as you do, making the industry even more competitive. But how do you stand out from the rest?
For starters, having a great freelance content writer in Dubai by your side is a safe bet, as they can help you optimize your website to gain more audience. But what would you do if you wanted to do it by yourself? Take a look at seven of the best strategies successful bloggers use to keep a huge follower base:
1. Choose a topic that interests you
There’s an old adage that states, “no fun for the writer, no fun for the reader.” Regardless of the industry, you’re working in, you should live by this maxim. Before you begin writing, look for a topic that interests you. Avid readers can tell whether the writer sounds boring and lacks enthusiasm with the subject, making it a little embarrassing and cringe-worthy.
However, this shouldn’t mean that you should also write about everything that excites you. Before launching your blog, you should analyze the various things that interest you and pick a suitable niche to write on.
2. Write an outline for your blog
Great ideas don’t just happen but are cultivated. If you’re eyeing to create an amazing blog post, you should do as the professionals do it and write an outline before working on the post. Having a rough idea helps you to stay on track and not deviate from the key topic.
Moreover, one of the core principles of excellent article writing skills is avoiding fluff. With a good structure on how you’ll handle the article, there won’t be a need for stuffing the piece with filler words.
3. Write catchier headlines
According to the experts, you should spend 80% of your time on the title and only 20% writing the body of the article. Some writers have the knack of curating powerful headlines while others struggle. Always note that the first title that comes to mind before writing needs some bits of work.
Great headlines not only grab the attention but also make a clear promise to the reader. For instance, before we wrote this article, here are some of the things we considered before arriving at our final choice of title:
- Improve your blog post – this is the first rough idea you get before writing the article. However, you can’t leave it as it is. This title is not specific enough; neither does it give a clear direction of what the reader benefits from clicking on it.
- 7 ways to improve your blog post – we might say this is an improvement, but freelance content writers in the UAE refrain from using such titles, as they sound a little too generic.
- 7 proven ways to improve your blog post in minutes – this headline is more specific on what it is all about while making a clear promise to the readers (that they will get a quick solution to their problems).
4. Shorten the introduction
There are thousands of words you can probably use to introduce a topic, especially if it is a wide one. However, the introduction bit is only for you to appeal to the readers that you have all the answers they seek.
Furthermore, the ‘flesh’ of your post is in the body part and not the introduction. Plan to have more details after the introduction, which should only work as a stepping stone towards the body of the piece.
5. Creating more white space
In layman terms, white space in article writing refers to the parts of the document that aren’t filled with words, hence creating more unused space. Although it might seem that leaving out more white space might make your document appear longer, it usually has tremendous impacts on the psychology of the reader, who finds it easier to continue reading through your document.
Some of the ways you can add more white space to your blog post include:
- Writing short paragraphs;
- Using bullet-pointed lists (such as this one);
- The incarnation of quotes, and;
- Using subheadings throughout the article for scannability.
Hyperlinking and interlinking are some of the most reliable search engine optimization (SEO) tactics used by freelance content writers in the UAE to improve the article’s engagement with the readers.
If you have ever written about a related topic before, you can naturally add a link to it within the article without sounding forceful. Moreover, you can redirect your readers to other helpful resources (like this one) written by other bloggers that might be useful to help them understand the topic even better.
Proofreading your article before submission or publishing is another crucial step to take when improving your blog post. Many typos and grammar structuring errors might sneak in and your spell-checker won’t even notice them.
Once you’re done writing an article, ensure to double-check it or have someone else go through it for you – fresh eyes might spot an error much easier than you.
After you have completed writing the message in your article, it is always recommended to have a good conclusion to it (such as this one). Your conclusion is just as important as your introduction. Reassure your readers that whatever has been written in your post will be helpful to them, and you can even prompt them to take action.
As you can see, writing an incredible blog post doesn’t have to take you hours. You only need to figure out what you’re more interested in and show enthusiasm while typing. To get a more professional outcome, apply these few writing techniques used by the best freelance content writers in Dubai to get top-notch blog posts in minutes.