The growth of the internet has brought about many opportunities that any person can take advantage of to start earning online. It has been a blessing for stay-at-home parents as well as individuals who hate working in an eight to five cycle. People in formal employment are also launching part-time online careers with social media marketing as one of the highly lucrative ventures for freelancers in Dubai. Freelance social media marketing involves the promotion of your clients’ products to potential customers, increasing follower base, and building backlinks and likes for your clients. Although it may look complicated at first, you can increase your chances of success by familiarizing yourself with the tips to become a successful freelance social media marketer.
Social media marketing is fun and rewarding, but you must have the right social skills and business skills to succeed as a social media marketer. You will also need to adhere to legal requirements for freelancing in Dubai, including getting the right licenses and meeting your tax obligations. Whether you are working from home or in an office, you will need to have the right license. If you are a home-based freelancer in Dubai, you will need to have an e-trader license.
What is an e-trader license?
To become a leading e-commerce hub, the UAE has launched new initiatives and schemes that will help boost economic activity with the introduction of an e-trader license being one of the projects that will help entrepreneurs on social media. Launched in 2017 by the Department of Economic Development (DED), the license is a legal requirement for all home entrepreneurs conducting their business on social media. The license is a welcome initiative in helping boost the confidence of people shopping online. In recent times, social media platforms have seen an increase in the sales of counterfeit and fake products and the license is an initiative to regulate the sale of products and services done through social media in Dubai.
Who needs the license?
The license is not a requirement for all types of businesses in Dubai. You will need to apply for an e-trader license in Dubai if you are exclusively promoting or selling products through your social media accounts or a personal website. For example, a stay-at-home mum will need a license to sell handmade products on Facebook in Dubai. A freelance photographer will need the license to sell photography services on Instagram.
You are eligible to apply for the e-trader license if you are a home entrepreneur who does not have or need physical office space as it is not a requirement to submit Ejari documents during the application process. A license is a perfect option for individuals looking to run an online business in Dubai without the need for a local partner. UAE and GCC nationals, as well as citizens from other selected countries, can apply for the license without meeting certain conditions such as being physically in Dubai or being over 21 years.
What are the benefits of an e-trader license in Dubai?
The main benefit of an e-trader license is that you will be able to sell and promote your products and services on social media pages and a website. The license will help you win the confidence of potential clients as it will give your business the aura of authority and your products and services as legit. With an increase in counterfeit products and companies, there is a need for genuine businesses to differentiate themselves and the license is a badge of confidence.
The license gives you authority and a voice in the e-commerce industry. Since you do not need a physical office to start selling products and services online, it can be difficult to establish who is a genuine trader. The license makes it easy for a genuine person to describe the self as a freelance social media marketer in Dubai as you can display the license as proof that you are a genuine marketer. For example, if you meet a client who has had a poor experience in the past with a freelance marketer, you can display the license as proof that you are genuine.
The e-trader license further gives you the power to increase your customer connections. You can confidently take part in conferences and exhibitions that bring together other freelancers. You will also be able to attend specific workshops and training that seeks to empower people in your line of industry.
Another benefit offered by the e-trader license is the fact that Emirati and GCC nationals can immediately launch their online businesses. Other nationalities can also launch their professional services without delays. Nevertheless, it is worth noting that it is not all nationalities who can sell commercial products online. The DED will give you things that you can do once you register using your nationality.
How to apply for the e-trader license?
The application process is quick and straightforward. You do not need a lot of documentation to get the license. You will also get a confirmation message in less than ten minutes, which means that you can get your business started immediately. You do not need a trade name or rent contract to apply for the license. You will need to visit the DED trader account and register for an account online. You will need to give your details during the application process, including phone number, name, address, email, and nationality. You will also have to pay the application fee of AED 1,070. The license is renewable every year. If you experience difficulty during the application, you should contact the DED at 04 445 5555 or email@example.com.
It is worth noting that an e-trader license is not for every social media business. The license is a perfectly legal solution for every person wishing to do freelance social media marketing without a physical office. It is ideal if you are looking to launch your online business from home. However, you should ensure that you adhere to the terms of the license as only Emirati and GCC nationalities can sell products on social media with the license. Other nationalities are only allowed to offer professional services using the e-trader license.